If you’ve been seeing lots of electric pink on Instagram recently, or have wondered why celebrities including Anne Hathaway, Hailey Bieber, and Lizzo have been stepping out in shockingly pink outfits—we’re talking all pink, with shoes, jewelry, and handbags to match—you’ve caught a glimpse of Barbiecore, a viral fashion trend that celebrates intense pinks and Barbie doll-esque looks à la rhinestone sneakers, sparkly nails, towering platform heels, and short, flouncy skirts.

The fad has been sizzling for several months now, but arguably hit its apex in early summer when photos of Margot Robbie and Ryan Gosling on the set of director Greta Gerwig’s forthcoming Barbie movie circulated online. Soon after came photos of celebs including Hathaway, Florence Pugh, and Ariana DeBose dressed in all-pink ensembles at Valentino’s couture show in July.
Now fine jewelry designers and brands are also thinking pink, using pink gems such as sapphire, pink diamond, spinel, and rhodochrosite, along with enamel, to create bold, rosy-hued designs. And because Barbiecore is all about piling pinks on top of pinks, we say bring on the pink jewels! Here are a few Barbie-worthy jewels to consider for your trend-loving clients.









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