10 Brands We’re Looking Forward to Seeing at JCK Las Vegas

Las Vegas Jewelry Week is almost here, and as we prep for the year’s most ginormous annual jewelry industry event (we’re packing too many shoes, as usual), we got to thinking about brands we’re always excited to see at JCK Las Vegas and its sibling show LUXURY—together the largest of the Vegas trade fairs, which also include Couture and the Las Vegas Antique Jewelry & Watch Show.

Of course, we’re always on the hunt for interesting and artful emerging jewelry brands. But over the many years we’ve been attending and reporting on the shows, we’ve developed some favorites among the pool of longtime vendors. Here are ten brands we always check in with, and are eager to see new collections from this year.

Gumuchian Jewelry

NYC-based jewelry brand Gumuchian specializes in bold bridal and fine fashion styles, and excels at putting fresh spins on classic styles. We’re curious to see all that’s new and notable from the family-owned (and female-led) brand this year.

Mastoloni

We wouldn’t be surprised if U.S.-based pearl jewelry brand Mastoloni’s booth was jammed with retailers this year—pearls are literally flying off the shelves of jewelry stores around the U.S. We’re excited to see what new and innovative styles the brand brings to Vegas.

Sylvie

Bridal brand Sylvie recent underwent a “brand evolution” this year that included welcoming founder Sylvie Levine’s son Gary Levine into the company. Gary spearheaded the latest campaign (see our recent story on the company) and has even had input on product. Can’t wait to see how it’s all evolving.

Luvente

NYC-based fine jewelry brand Luvente is a vertically integrated manufacturer, so always offers an avalanche of beautiful jewelry for retailers to shop in Vegas. We’ll be looking out for the brand’s well-priced pieces that speak to current jewelry trends including tennis bracelets and enamel looks.

Artistry, Ltd.

Chicago’s Artistry, Ltd. never fails to showcase thoughtfully designed, feminine-feeling jewels that we end up coveting hard. Clean-lined colored gem pieces are the brand’s specialty, and we’re keen to see what new styles the 40-year-old company will debut next week.

Midas

Glimmering gold chains, perfect gold huggies and hoops—Midas is all about elevated fine jewelry store staples. We’ll be honing in on its robust collection of trendy, dainty gemstone station- and bar-necklaces.

Stuller

Louisiana-based Stuller is a ubiquitous supplier of supplies, tools, and jewelry components for the fine jewelry industry, but it also produces trend-right, solidly made finished fine jewelry—and a notably stylish bridal range.

Royal Chain
Cuban-link, Paperclip, Figaro. Royal Chain is a treasure trove of trendy chain types, and boasts a great selection of men’s jewelry, which everyone knows is on fire right now.

EFFY

Effy’s supersized booth at JCK Las Vegas is always brimming with colorful, gem-set jewels that are both on trend and span the price spectrum. We’re especially excited to check out the brand’s latest pearl pieces and beautiful emerald-and-diamond Brasilica collection IRL.

Lauren K

NYC-based Lauren K’s booth is always filled with glorious colored gemstones, set into intricate handmade gold styles. Morganite is trending for holiday 2022, so we’ll be looking at the collection’s new offerings featuring the pink gem.

See you in Vegas, Jewelry Pros!

Top photo: Rings from EFFY

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